Marble Falls, TX Vacation Rental & Airbnb Property Management
Your Marble Falls Property Could Be Earning A Lot More Than It Is Right Now
We manage Airbnb and VRBO properties across Marble Falls and the Texas Hill Country. Full pricing, full guest care, full peace of mind. A vacation rental is an investment, and it should be managed like one.
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Why Marble Falls
Marble Falls Draws Guests All Year, Not Just Summer
Lake Marble Falls pulls in boaters and swimmers all summer, but the wineries and Hill Country drives keep guests coming through fall and spring too. We've watched bookings hold up in months owners assume will be dead.
A mistake we see owners make here is copying pricing from a lake house three towns over. Marble Falls guests behave differently. They often stay two or three nights instead of a full week, and they book closer to their trip date instead of months out. If your calendar isn't built for that kind of guest, you're missing bookings you should be getting.
Property type matters here too. Lake access, a pool, and room for a group beat square footage almost every time.
Texas Hill Country stone home exterior near Marble Falls at golden hour
Marble Falls By The Numbers
What The Marble Falls Market Actually Looks Like
$179 – $1,706+
Nightly Rate, 2BR to 6+BR Homes
22% – 29%+
Occupancy, 2BR to 6+BR Homes
$18,947 – $137,042+
Annual Revenue, 2BR to 6+BR Homes
Figures are Marble Falls market data by property size. A 2-bedroom home ($179/night, 29% occupancy) works out to about $18,947 a year. A 6+ bedroom home ($1,706/night, 22% occupancy) works out to about $137,042 a year. Your property's numbers depend on size, location, and how it's priced and managed.
What Performs Well Here
Not Every Home Makes A Great Marble Falls Short-Term Rental
Not every home makes a great vacation rental. In Marble Falls, the ones that do well tend to share a few things.
✓Lake access or a real view of the water
✓A pool or hot tub, especially for summer bookings
✓Space for groups, three bedrooms or more
✓Pet friendly. A lot of Hill Country travelers bring dogs
✓Room to park a boat or trailer
✓Close to Main Street or Lake Marble Falls itself
One thing owners don't always realize is that a home ten minutes outside town can rent for less than one walking distance to Main Street, even if the two homes look almost identical on paper.
Visiting Marble Falls
Things to Do in Marble Falls, Texas
Marble Falls sits on the Colorado River in the middle of the Texas Hill Country, about 50 miles west of Austin. Guests come for the lake first, then find out there's a lot more to stick around for.
Where to Go
Lake Marble Falls
Boating, swimming, and fishing right off Lakeside Park and Johnson Park. It's the reason most guests book in the first place.
Hidden Falls Adventure Park
Off-roading on ATVs, UTVs, and dirt bikes across miles of trails. A favorite with groups traveling together.
Hill Country Wineries
Flat Creek Estate and Fiesta Winery both sit a short drive from town, with tasting rooms open most weekends.
Historic Main Street & Sculpture on Main
Boutique shops, art galleries, and an outdoor sculpture walk through the heart of downtown.
The Falls on the Colorado Museum
Free local history exhibits inside the old Granite School building. An easy stop on a slow afternoon.
Blue Bonnet Cafe
A Marble Falls institution since 1929, known across Texas for its pie. Guests plan meals around it.
Annual Events Worth Planning Around
Late March / Early April
Paint the Town
A plein air painting festival that brings around 40 artists to Marble Falls to paint the lake, Main Street, and the surrounding hills.
May 1 to May 4
MayFest
A family carnival with a parade, food trucks, live music, and local vendors filling Johnson Park.
Third Weekend of July
Marble Falls Rodeo
Bull riding, calf roping, and a rodeo parade. A true Texas weekend that fills the calendar fast.
July 4
Fireworks Over Lake Marble Falls
Fireworks, food vendors, and a concert at Lakeside Park. Lake-view properties book out well ahead of this one.
August
LakeFest Drag Boat Races
One of the largest drag boat races in the country, held right on Lake Marble Falls. This single weekend can be the busiest of the year.
Thanksgiving Through New Year's
Walkway of Lights
A holiday light display at Lakeside Park paired with the Christmas Market on Main. It stretches the season well past summer.
You just saw why the calendar stays full for most of the year here. If you own a property near Marble Falls, that same demand can turn into real income when it's priced and managed right.
Find Out What You're Leaving on the Table
Why Rodeo
A Different Kind of Marble Falls Vacation Rental Management Company
We list on Airbnb, VRBO, and direct booking channels, and we price around Marble Falls' own calendar, not a generic Hill Country template. LakeFest weekend and a quiet Tuesday in February should never be priced the same way, and with us they aren't.
We are intentionally boutique. We don't try to be the biggest vacation rental company in Texas. We try to be the most attentive one. A lot of owners think bigger management companies give better service. We haven't found that to be true. Bigger usually means your property is one of a thousand, not one of forty.
We've personally owned and managed vacation rentals ourselves, before Rodeo ever existed. We know what it feels like to get a bad review at 11pm or a maintenance call on a holiday weekend. Great reviews are earned long before a guest checks out, not fixed afterward with an apology.
Well kept Hill Country vacation rental interior near Marble Falls
Areas We Serve Near Marble Falls
We serve Marble Falls and the surrounding Texas Hill Country vacation rental management area, lake by lake, town by town.
Kingsland
Horseshoe Bay
Granite Shoals
Cottonwood Shores
Burnet
Spicewood
Lago Vista
Johnson City
Don't see your town listed? Reach out. If you're anywhere near the Highland Lakes, there's a good chance we already work that area.
Questions Marble Falls Owners Ask
Frequently Asked Questions
It depends on your property, but Marble Falls homes with lake access or a pool tend to do best. Market averages run around $333 a night, and annual revenue on larger homes can climb well past $100,000. We'll walk through your specific property's numbers with you before you sign anything.
Homes with lake access, a pool or hot tub, and room for a group perform the best here. Cabins and lake houses close to Lake Marble Falls or Lake LBJ do especially well in summer. Smaller condos still work, they just rent to a different kind of guest.
Yes. We can take over an existing Airbnb or VRBO listing and keep your reviews and booking history in place. We plug in and start managing it, we don't start you over from zero.
We coordinate all the cleaning and turnovers ourselves through vetted local crews. You don't have to call anyone or worry about a missed turnover before the next guest shows up.
We manage pricing actively, not once and forget it. Marble Falls has a real summer peak, and setting the wrong price can be expensive during those months. We adjust rates around demand, local events, and what's actually happening on the calendar.
We handle Airbnb management, VRBO property management, and direct bookings, all under one roof. We don't put all your eggs on one platform.
Full management, not co-hosting. An Airbnb co-host works inside your existing Airbnb account and is usually Airbnb-only. We run the whole operation, pricing, guest messages, cleaning, and maintenance, across every platform, so you don't have to touch any of it yourself.
The City of Marble Falls requires a short-term rental permit, currently a $175 fee, along with proof of at least $1 million in liability insurance and a property inspection before the permit is issued. You'll also collect and remit hotel occupancy tax, 7% to the City on top of the 6% Texas state hotel occupancy tax. We handle the ongoing tax collection and reporting once you're set up. Always confirm current requirements with the city directly, since rules do change.
Yes. Just let us know the dates you want ahead of time and we'll block your property off for personal use.
Marble Falls Owners
Ready to See What Your Property Could Earn?
Tell us a little about your property. We'll walk through the numbers, the calendar, and whether Marble Falls is the right fit for full management with Rodeo.
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